Captivate audiences with data-driven campaigns and user-centered design.

Digital marketing is an essential component of any successful business strategy in today's digital age. It allows companies to reach a larger audience, build brand recognition, and communicate with customers in a personalized way. By leveraging data-driven campaigns and user-centered design, businesses can optimize their marketing efforts and drive conversions. With the right digital marketing strategy, companies can build a stronger online presence and ultimately increase their revenue.

Experience:

• Developed automated Customer Onboarding email campaigns
• Increased CTR to 20% above industry average
• Managed segmentation and categorization of email/sms contacts
• A/B Testing for optimizing email campaigns

Technical Skills:

• MailChimp, Delivra
• Expert Knowledge of HTML & CSS
• Analytics & Reporting

Experience:

• Collboration with coworkers on market analysis, updating company's strategy as needed
• Grew a YouTube channel from 0 to 2,000 subscribers in 45 days
• Optimizing copy for both readability and SEO

Technical Skills:

• Google Analytics, Google Tag Manager
• Google Search Console, SEMrush, Ahrefs
• Building reports in all software listed above
• SEO/SEM & SERP

Experience:

• Creating photo and print material for some of the biggest brands in the building materials industry
• Demonstrate sharp decision making skills, while managing budgets with key stakeholders
• Produced written, design, and video content for social media and Hulu distribution

Technical Skills:

• Meta Business Suite
• Copywriting
• Marketing Automation (HubSpot, Zapier, etc)

Experience:

• Lead generation for Facility Services companies
• Creating & running recruitment campaigns
• Utilize a Value Model that allows clients to easily quantify the impact of their digital advertising outside of raw revenue numbers

Technical Skills:

• Google, Bing, Facebook & LinkedIn Ads
• Copywriting
• Digital Ad Design