Challenge
Hobart Brothers is a sister company of Miller Electric, they make welding filler wires. They wanted a redesign of their product pages, but they didn’t have the data to back up their hunch.
Solution
First I evaluated the design and which pieces of product information were missing from the product pages. I found some gaps, and created a mockup that updated the product pages
designs.
Result
The updated design resulted in increased customer satisfaction and more user inquiries to various distributor sites.
